What makes a toy go viral
Squishy, slimy, fidgety toys are having a moment. But it’s more than just an anxiety-soothing, social-media fueled trend – these toys are reshaping how toys get made. Today on the show, we have the story of the once-humble squishy dumpling and what it teaches us about how to make a viral hit and how to manufacture it, without getting left holding the bag. Hear it all firsthand from the creator of this trendy toy. Read: Our book: Planet Money: A Guide to the Economic Forces That Shape Your Life O
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What makes a toy go viral
Welcome to the program. I'm your host.
Welcome to the program. I'm your host.
0:00Today we look at the major stories shaping the news cycle.
Today we look at the major stories shaping the news cycle.
0:04We start in Europe, where leaders met in Brussels.
We start in Europe, where leaders met in Brussels.
0:09The summit focused on energy policy and migration.
The summit focused on energy policy and migration.
0:14Reporting from the ground, our correspondent has more.
Reporting from the ground, our correspondent has more.
0:19Thank you. The mood here was tense but constructive.
Thank you. The mood here was tense but constructive.
0:24